
Commercial
Building trust with customers in the age of social networks
- 90 mins
This training aims to equip participants with the knowledge and skills to effectively manage their brand’s reputation on social media. By the end of the training, participants will be able to identify potential risks and threats on social media, respond to negative feedback and comments in a timely and professional manner, and implement strategies to build and maintain customer trust on social networks. Participants will also learn how to leverage the power of social media to connect with customers, boost engagement, and drive sales.
Learning Outcomes
At the end of the course, the learner would be able to:
- Demonstrate a clear understanding of emotional intelligence and its relevance to workplace interactions
- Apply effective techniques to manage personal emotions and leverage them to enhance work productivity.
- Analyse and adapt to the emotional states and behaviour patterns of coworkers to strengthen professional relationships.
- Utilise strong communication skills to manage conflicts and overcome workplace challenges.
- Develop empathy and demonstrate support for colleagues' emotional needs to promote a positive work environment.
- Utilise social skills to foster teamwork and build strong interpersonal relationships to achieve shared objectives.
Course Outline
Below are the modules for the course:
- Demonstrating accountability: take responsibility for your actions
- Building loyalty: Open and honest about policies, practices and issues
- Encourage word-of-mouth recommendations: Transparency and honesty encourage word-of-mouth and positive recommendations.
- Improve customer satisfaction: Providing customers with clear information about what they can expect
- Prevent negative publicity and backlash. Avoid surprises or misunderstandings, communicate clearly and honestly.

Commercial
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